Jessica is the owner of Fringe & Flair mobile boutique in Austin, TX. In this gorgeous truck she carries clothing plus vintage and modern Native American jewelry from New Mexico.
IN THIS EPISODE YOU WILL FIND OUT ABOUT:
- Started to get her knack in retail when she started her college internship at Nordstrom.
- She now works in Marketing in Austin, TX.
- She refers to fashion truck as her job and her hobby.
- She uses Shopify for her website platform.
- Instead of using stock photos on her website, she used the help of a friend to take photos of her products.
- She carries vintage and modern Native American jewelry from New Mexico.
- She wanted a Southwestern / Bohemian vibe for her logo and website.
- She purchased her truck from CraigsList for $3500, which was less than what she budgeted for.
- Her truck didn’t pass inspection, but she found a family friend to help take care of the repairs.
- She bought the truck in June of 2017.
- When she bought the truck it already had the wrap on it – so she was super lucky – that saved her tons of money.
- In regards to renovations for the truck, she went on CraigsList and looked for people who worked on food trucks. She found someone who worked on Airstreams to do the work on her truck.
- She collaborated with an Interior Designer to design the inside of the truck. She didn’t have to pay the designer, instead they worked out a deal and the designer used the job to build their portfolio.
- She took the time to research the products that she wanted to sell in the truck.
- She had a hard time finding most brands/products because there are some vendors that don’t sell to mobile boutiques.
- She is currently only operating the mobile boutique part-time nights and weekends.
- Try Shopify for FREE
- Go RATE the Can I Park Here? Podcast on iTunes
- ASK FFT (Leave us a voice-recorded question and we will answer it on the next episode)
- FFT Let’s Talk About Fashion Truck FB Page